Datacasting is the broadcasting of data over Mobile DTV signals which can be presented as live data and/or graphics content and received on a device outfitted with a MDTV tuner.
It should also be noted that Datacasting information can be completely unrelated to programming it is carried with, much like PSIP information broadcasted over DTV airwaves for electronic programs guides.
Datacasting can be used for transmitting data such as live local traffic, up-to-the-minute detailed weather maps, sports scores, and stock or financial information.
Last Updated: 3-8-2010
Source: Open Mobile Video Coalition
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